In any business, branding is one of the main thing that one thinks. In order to get past its competitors and to increase the business flows, a business needs to have a strong branding. Business with no branding or reputation are sure to be a failure in that particular business. A business really needs a strong branding if it has to attract new and existing clients and thereby enriching the business towards more prosperity.
Few months back, one of my close friend in the United Kingdom (UK) informed me that he was going to set up his own business in the UK. He asked me for almost all the possible advices and help that is required for the smooth functioning of his new business. I took help from some of my friends who had their own business and got some good information about going on with a new business.
Some of the good and relevant ideas which I got from my friends was about peer to peer advertising, viral marketing, online marketing, social media marketing, traditional media marketing, television advertising etc. I suggested these to my friend and he decided to try his hand at all these things. He outsourced these ideas and methods since he did not have the required experience and to some extend his business started showing signs of going in the right path.
While most of his online marketing activities started to yield results, he could not get a successful result from the traditional advertising media such as TV, Radio and Newspapers. After hearing his, the idea of promotional models passed through my mind. I asked him whether he was willing to spend some more bucks on advertising. He had a good capital funding and, he didn’t hesitate for the same and I asked him to look out for promotional model agency in London. Since he was staying at London, I asked him to see whether he could find any promotional girls for hire in London, so that he can do some TV ads for his business.
Even though he was not confident regarding the success, he decided to hire promotional girls in UK for the shooting of his advertisements. On behalf of the nature of his business, he also used to participate in events such as seminars and exhibition and hence he decided to try grid girls models from some of the top grid girls agency in the United Kingdom. Initially he started searching for few of the grid girl agencies in the UK and got some of the best promotional girls for his business ads. The ultimate result was that his business started gradually showing results as the branding of his business became more solid.
In the end, he had to spent some extra bucks on grid girls and promotional girls in London, but the amount was worth spending as these activities took his business to a much higher level. He still continues with the same the same modelling agency in UK and is pretty satisfied with the results.